TRAVERSE CITY — The annual autumn Economic Outlook Breakfast this year will become the Economic Outlook Luncheon. The associated Business Expo will move from its former midday slot to afternoon and evening.
The Traverse City Area Chamber of Commerce is moving the pair of events later to attract Expo attendees who couldn’t make it during daytime hours, and to reduce the time commitment required of vendors.
This year’s Chamber Economic Outlook Luncheon will be held Nov. 16, noon to 1:45 p.m., at the Grand Traverse Resort & Spa. The Business Expo, in the resort’s Governor’s Hall, will from 2 to 4 p.m. be open only to chamber members, vendors and invited guests in a business-to-business session.
The expo will open to the public 4 to 7 p.m.
The breakfast event has sold out all 500 available seats in recent years.
Chamber managers constantly reevaluate the organization’s programming, Chamber Executive Director Whitney Waara said in a release. The changes to the outlook event and expo were based on participants’ feedback and both local and national trends, she said, and should help vendors maximize their investment.
Fifth Third Bank Chief Financial Strategist and Senior Vice President Jeff Korzenik will be keynote speaker at the luncheon. He delivered the keynote address at the 2018 Economic Outlook Breakfast.
The expo this year will include a “Taste of Traverse” display that features local food establishments.
A cash bar will be available 4 to 7 p.m.
Registration for the expo will open in early July. More information then will be posted at www.tcchamber.org.
The Traverse City Area Chamber of Commerce is Michigan’s third-largest chamber. It represents nearly 1,500 businesses in the Grand Traverse region.