Traverse City Record-Eagle

Archive: Wednesday

March 5, 2014

Cherry Capital Foods wins small business award

TRAVERSE CITY —Cherry Capital Foods gained an edge in winning a regional business award thanks to a staff that rallies around a fundamental mission, one of its leaders said.

“We want to change the way we eat in Michigan,” said Evan Smith, Chief of Operations for Traverse City-based Cherry Capital Foods. “When you have at your core a group of people that buy into a mission or direction, it is much easier to get your message across and make progress as an organization. People work a little harder. They take a little more pride.”

They win awards.

The Michigan Small Business Development Center named Cherry Capital Foods the best small business in Northwest Michigan for 2013, one of the 12 best in the state.

Cherry Capital Foods is a food distribution company that helps Michigan restaurants, schools and grocery stores source local products by representing numerous state farmers and food producers so those businesses don’t have to deal with a different farmer for each food.

“Farmers can stay on the farm, farming and doing what they do best,” Smith said. “We can give the wholesale person a single invoice and a wide variety of choice. I think that’s probably what sets us apart.”

Cherry Capital Foods is expanding this year and opening an office in Okemos so it can serve southeast Michigan.

It also is moving its Traverse City office to the former Glacier Dome, where it will team with the Grand Traverse Regional Foodshed Alliance to create a food innovation district where local producers can rent space, share expertise and make their products.

Smith said Cherry Capital Foods will continue to grow and help put Michigan food on Michigan plates because of its employees’ work.

“We have an incredible staff of people,” he said. “You don’t win one of these awards by having a good idea. You have to have a bunch of people who want to be a part of it.”

Text Only

Twitter Updates
Follow us on twitter
Associated Press Video
Bill Murray Continues To Be Just Bill Murray By Eating Some Free Bill Murray Ice Cream Deja vu: Another NYPD officer choke-holding a suspect Hillary Clinton Blamed Bill's Affair With Monica Lewinsky On Abuse He Suffered As A Child 'Fifty Shades of Grey': Watch the Super Sexy First Trailer Now! Reports: Ravens RB Ray Rice Suspended For 1st 2 Games Of The Season Chapter Two: Becoming a first-time director Air Algerie plane with 119 on board missing over Mali Diamond Stone, Malik Newman, Josh Jackson and others showcase talent Free Arturo - The World's Saddest Polar Bear A Look Back at Batman On Film Through The Years LeBron James -- Dropped $2k On Cupcake Apology ... Proceeds To Benefit Charity Snoop Dogg Says He Smoked Weed at the White House Raw: Fight Breaks Out in Ukraine Parliament Chris Pratt Interrupts Interview To French Braid Intern's Hair Shirtless Super Mario Balotelli Dances While Ironing - @TheBuzzeronFOX Whoa! Watch "Housewives" Star Do the Unthinkable LeBron apologizes to neighbors with cupcakes Justin Bieber In Calvin Klein Underwear Shoot Samsung Pre-Trolls The IPhone 6 With New Ad Jimmy Kimmel Introduces His Baby Girl