Sales are driven by his Website and social media. Fata reports more than 127,000 followers on Instagram.
When school starts in the fall, Fata is going to have to make some decisions about how to spend his time.
“I’m not really sure what we’re going to do yet. I’ve got another month or so, but I’m pretty nervous about it, because I spend a lot of time working in here,” he said.
“I might come in an hour or two before school, and then I might come in after school and try to do some of my homework while I’m here. I’m going to be really busy.”
The business consumes most of his time, leaving little for any social life. He said he still hangs out with friends “here and there,” but works more.
“It’s pretty funny, and it’s pretty cool,” he said. “People don’t really understand. I work a lot. I wake up early and I work. I go to bed late and I work.”
Fata is not expecting to have to take out loans or hit up his parents to pay for college, but that will entail more decisions.
“I’m getting to the point where I’ll probably pay for college myself,” he said.
“I’m thinking of maybe moving to Florida and going to Florida Gulf Coast University (in Fort Myers). But I’m not sure where the company’s going to be,” he said.
“For now, I really enjoy coming in here working, being the boss, doing what I want.”