TRAVERSE CITY — Northwestern Michigan College Foundation officials want to collect 100 donor gifts in a 24-hour period starting today at noon.
NMC President Tim Nelson pledged to donate an additional $24 to the Foundation’s Annual Fund for each of the first 100 gifts during the college’s first 24-hour donor challenge.
Courtney Sorrell, the Foundation’s annual giving specialist, said any size gift -- be it $5 or $5,000 -- counts toward the 100-gift bench mark.
“It’s inviting anybody who loves NMC to show up and show they care,” she said.
Donations can be made online at nmc.edu/nmc24 or by phone at 995-1021.
Sorrell also encouraged those who cannot afford to give to spread the word by Facebook or Twitter using the “hashtag” #NMC24.
Money raised during the 24-hour challenge will fund scholarships, facilities and services at NMC through the Foundation’s Annual Fund.
Nearly $1 million in scholarship money was awarded to almost 1,000 students through the fund during the 2013-14 school year.
Carol Kasper, a benefits and human resources coordinator at NMC, said she’s given to the Annual Fund every year since she started working at the college 15 years ago.
Kasper said she’s seen what a big difference even a $2,500 scholarship can make for a student.
“I’m not someone who is a large donor by any means, but everything that each of us gives makes a big difference,” she said. “It could be the difference between a student’s education and not being able to come here at all.”
Nelson could not be reached for comment.