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April 11, 2014

NMC administrator off to China for student recruitment

TRAVERSE CITY — A Northwestern Michigan College administrator is off on another trip to China with hopes of recruiting high school students from Beijing to enroll at NMC their senior year.

Chris Weber, vice president of Enrollment Management and Student Services, will visit four Beijing high schools affiliated with the Weiming Education Group over the nine-day trip.

NMC is part of a three-school contingent sponsored by the education group. Weiming will cover all of Weber’s expenses, including airfare, meals and in-country transportation.

Weber and Wei Cao, a Beijing native and 2009 NMC graduate, will speak to about 500 high school students and their parents over the course of the trip.

NMC will pay for Cao’s interpretation and translation services. Weber said the college budgeted about $1,400 for those services, but the final cost will depend on how many times she uses Cao’s services.

“It’s much more effective to have her in the room to share her authentic story of attending NMC,” Weber said.

The presentations are similar to the ones NMC officials give at high schools across the region, Weber said. She’ll focus on the academic programs offered at the college and touch on student life.

The trip is another step college administrators are taking toward developing an exchange program with schools in the Weiming Education Group.

“The goal is to develop this program together, that students and faculty would exchange back and forth,” Weber said. “We’re at the very beginning of those discussions.”

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